National Pet Safety Program Endorses PetFirst

JEFFERSONVILLE, Ind. (December 16, 2008) – Bark Buckle UP, a program touring the country to teach and promote pet travel safety, recently endorsed PetFirst Healthcare as their exclusive recommended pet insurance provider. PetFirst Healthcare, a leading nationwide pet insurance provider with headquarters based in Jeffersonville, Ind., will receive the Bark Buckle UP Seal of Recognition for their outstanding commitment towards giving pet owners peace of mind and keeping their furry friends strong and healthy.

“We were delighted to accept this endorsement from the folks at Bark Buckle UP,” said Brent Hinton, PetFirst Healthcare CEO. “We are a growing company that focuses our on providing simple, straightforward pet insurance plans that provide the best coverage for pet owners – even when traveling away from home.”

Because of the extreme danger of humans not wearing seat belts while in the car, the Bark Buckle UP campaign began to highlight the importance of pet safety while traveling – and how pet owners should keep their furry friends buckled up, just as they would their child or loved one. The Bark Buckle UP campaign will embark on a nationwide tour to discuss the problem of unrestrained animals traveling in moving vehicles and how to properly secure pets by using available pet safety products.

About PetFirst

PetFirst Healthcare, privately owned and based in Jeffersonville, Ind., has simplified pet insurance through published rates that eliminate the need for detailed medical histories or complicated price quotes. Underwritten by an A+-rated insurance carrier and available nationwide, PetFirst provides affordable healthcare coverage, quality customer service and fast claims processing. Individual and family plans are available to reimburse veterinary costs for dogs and cats. For information visit www.petfirst.com or call 1-855-270-PETS.